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Studio Growth
  • Discussion
    Claudia Platzer
    • Workflow
             
    Claudia PlatzerAdmin
    Increase Your Revenue: Week 3 — Strikethrough Pricing + Display Badges
                                     

    You might already have a great offer. But is the value obvious when families enter your shop? That's what we're looking at in Week 3 of our Increase Your Revenue Opportunity Series Watch this week's walkthrough to see both features in action and how you can use them in your own shop: https://hubs.ly/Q04yy8lr0 Strikethrough Pricing helps customers see the difference between an original and current price, while Display Badges help draw attention to the products, packages and offers you want them to notice. Together, they're two simple ways to merchandise your shop and make your value easier to understand at a glance. Already using them? Take another look at your current setup. Are your strongest offers standing out? 👇 We'd love to hear from you: What products or packages are you highlighting this season?

    1 week ago
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  • Discussion
    Lucy Richards
    • ProductChevronRightIcon
    • Releases, Features & Announcements
             
    Lucy Richards
    💰 Increase Your Revenue: Week 2 — Service Fees
                                             

    What if a small addition to every order could create another revenue stream for your studio? That’s what we’re looking at in Week 2 of our Increase Your Revenue Opportunity Series. Service Fees can be configured directly within your Cart Template,  look for the Handling settings in Workflow , and displayed clearly as part of the customer's order summary. For studios processing hundreds or thousands of orders, that additional revenue can add up. And we’re not just talking about the theory. Cherished Memories Photography says adding a Service Fee has generated significant additional revenue for the business without negatively affecting the customer experience. Thanks @Mike Norkin @Alex Ela 🎉 🎥 Watch this week’s walkthrough see where to configure your Service Fee under Handling , how it appears to customers and what to check before publishing. https://www.youtube.com/watch?v=kt9m7Ic4eGc&t=7s Already using Service Fees? Take a look at your current setup and make sure your amount, wording and checkout preview still match your approach. Already live for fall? You can test it on selected jobs now or add it to your spring setup plan. 👇 We’d also love to hear from you: Are you already using Service Fees? What has your experience been?

    2 weeks agolast reply 2 weeks ago
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  • Discussion
    Claudia Platzer
    • ProductChevronRightIcon
    • Releases, Features & Announcements
             
    Claudia PlatzerAdmin
    Increase Your Revenue: Week 1 — Affirm + Promotional Banners
                                                     

    What if you could give families more flexibility to buy and make your best offers harder to miss? That’s what we’re looking at in Week 1 of our Increase Your Revenue Opportunity Series . Affirm gives eligible customers the option to split their purchase into manageable payments, while Promotional Banners put your offers front and center in the shopping experience. Together, they give you two simple ways to help drive more revenue from every gallery — without having to rethink your entire customer experience.   Watch this week’s walkthrough to see both features in action and how you can put them to work in your studio. Already using one or both? We’d love to hear what’s working for you. What offer or promotion gets the best response from your customers? And if you’re using Affirm, have you noticed a difference in the way families shop? See the teaser clip below, watch the full video here.

    3 weeks ago
    0
             
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    • WorkflowChevronRightIcon

    Taking Workflow on the Road: Captura X Technicare Onsite Workshop

                                                                                                                     

    There’s something special about getting the right people in a room together and our recent lab onsite in Edmonton, Alberta, was a perfect example of that. Hosted in partnership with the incredible team at Technicare, the day brought together current clients, industry partners, and potential new clients for a day filled with high energy, plenty of laughs, and meaningful collaboration. One of the highlights of the day was the opportunity to have open and honest conversations about some of the concerns and obstacles currently facing the industry. From navigating operational challenges to identifying opportunities for sustainable growth, we discussed practical tools and strategies that can help mitigate risk, improve efficiency, and set studios and labs up for continued success. These conversations are a great reminder that innovation isn’t just about new technology, it’s about understanding what our clients are experiencing and finding better ways to support them. Kalyn Showcased what makes Workflow such a versatile solution and highlight some of the exciting new capabilities our team has put in place. It was a great chance to demonstrate how Workflow can adapt to the evolving needs of labs and studios, while helping teams streamline their processes, manage risk, and create new opportunities for growth. Seeing the conversations and ideas sparked by the demo was one of the best parts of the day! We also had the pleasure of connecting with Kelly from our marketing team, who shared insights into the trends our studios have been seeing and explored different ways businesses can leverage those trends to drive revenue. From understanding changing customer expectations to identifying new opportunities within the market, the conversation highlighted the importance of staying curious, staying connected, and being willing to adapt. A huge thank you to the entire Technicare team for their continued partnership and for everything they did to make this event such a success. Your hospitality, collaboration, and enthusiasm helped create an environment where great conversations could happen, ideas could be shared, and relationships could grow. We truly appreciate the partnership and look forward to everything we’ll continue to accomplish together. And keep your eyes out… you never know when we might be coming to a lab near you! 👀

    Ally Sasse (Captura)
    Ally Sasse (Captura)Posted 1 month ago • Last reply 1 month ago
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  • Blog banner
    • Releases, Features & AnnouncementsChevronRightIcon

    Captura + Stripe Capital Financing FAQs

                                                                     

    What's Captura + Stripe Capital? It's a financing program designed specifically for Captura users. Think of it as flexible funding when you need it most, whether that's growing your business, hiring help, or getting through the slower months. How do you determine who qualifies for an offer? Eligibility is determined based on a combination of factors, including overall sales volume and history with Captura. Eligible US businesses will receive an email and Express Dashboard notification if they have an offer available. Do I have to pay interest? No, you’ll pay one flat fee that doesn’t change. You won’t pay any interest on top of this fee. Will applying for an offer affect my personal credit rating? Applying for financing through Stripe Capital might require a personal credit check under some circumstances, but this credit check doesn’t impact your personal credit score. If a personal credit check is required you’ll be notified during the application process. All offers are determined based on a number of factors, including order volume and your history of orders through Captura. Can I request a different offer amount? When you log into your Stripe Capital + Captura Dashboard, you can use a slider to choose a custom amount (up to the maximum offer amount). The financing fee and payment rate adjust based on the amount you choose. When do I need to pay the flat fee? You’ll automatically pay the flat fee through a percentage of your sales until the total amount financed is repaid. The fee isn’t charged up-front. How does payment work? Payment is collected automatically through a percentage of your [Platform Name] sales as they’re processed which means you pay down more when business is busy and less if things slow down. As long as you meet your minimum payment requirement, what you pay each day adjusts to your sales. What’s a minimum payment? For loans, a minimum payment is the minimum amount that you’re expected to repay every payment period. That period will be determined during underwriting and based on the total term of your loan offer. If your automatic payments don’t meet this minimum, you’ll be required to pay the remaining amount at the end of the period. You can view your minimum payment amount in the Dashboard or in your loan agreement. How do I make my minimum payment? If your payments deducted from sales cover the minimum payment requirement for payment period, no action will be taken. If you’ve not met the minimum payment amount by the end of the payment period, for loans, Stripe will automatically debit your bank account or account balance the balance needed to meet your minimum payment. There’s no action needed on your part. After I accept an offer, how quickly will I get my funds? If your application is approved, you’ll see the funds in your bank account typically in as soon as 2 business days. To make sure that funds are disbursed successfully, you must set a valid bank account as your primary payout method. Can I have my Capital funds paid out to a card? We currently don’t support disbursal of funds to a card. To make sure that funds are disbursed successfully, you must set a valid bank account as your primary payout method. What happens when my offer expires? Each offer is available for 30 days. After that point, your business will automatically be re-evaluated to see if you’re eligible for an additional offer. Can I repay my financing early? Yes, you can make additional payments or pay the total amount financed in full at any point by clicking the ‘Make Payment’ button in your Dashboard. There are no additional fees for early payment. Will repaying early qualify me for a new offer? After you repay the total amount financed, we’ll automatically evaluate you for a new offer. Repaying early doesn’t automatically qualify you for a new offer. How should I report these funds on my taxes? Tax reporting is often dependent on your specific situation, so we encourage you to talk with a tax advisor to ensure appropriate accounting. In general, Stripe Capital funds wouldn’t be considered taxable income at the time of receipt, and the amounts withheld to satisfy your obligations aren’t tax deductible. Who can I contact to learn more about the Stripe Capital program? If you have additional questions about how our financing program through Stripe Capital works, you can contact our partners at capital+support@stripe.com . For additional questions not listed on here, please contact capital+support@stripe.com .

    Helina Medhin (Captura)
    Helina Medhin (Captura)2 months ago
    0
             
  • Discussion
    Christian Perry
    • News & Announcements
             
    Christian PerryAdmin
    MVP 2026 is coming—help us build it together
                                                     

    Last year , 90+ of you showed up for MVP. Here are some of the attendees - @Alex Ela @Zach Reininger @Luke Stewart @Eric Leszkowicz @Rachel Marrazo @Mark Motichek @Rachel Marrazo @Chip Bowen @Angie Buhr @Dennis Craft @Nick Gigante @Erica Wallin @Ginny Winston @Amanda Shores @David Kapper and so many more! Not for a typical conference—but for something more useful. No fluff. No theory. Just real workflows, real numbers, and real conversations from people doing the work every day. And that’s exactly what made it valuable. See what you missed from 2025 Studios shared how they: Simplified pricing to improve the entire order-to-delivery experience Used automation to save hours (and avoid costly mistakes) Turned yearbooks into a consistent revenue stream—not a headache Got time back with AI editing and reinvested it into school relationships Tested new capture methods like QR and facial recognition Applied smarter marketing strategies that actually drove participation But here’s the most important part: MVP worked because you shaped it. So let’s do it again—this time, even better

    For MVP 2026 , we want to go deeper into what you care about most. What would make this event a must-attend for you? What challenges are you trying to solve right now? What workflows do you want to see broken down step-by-step? What’s working in your studio that others should learn from? Where are you trying to grow next—revenue, efficiency, new offerings? Whether it’s pricing, yearbooks, automation, marketing, staffing, or something we haven’t even listed—nothing’s off the table. This isn’t our event. It’s yours. The biggest impact from MVP comes from studios learning from each other. So if you’ve: Found a workflow that saves serious time Increased your average order value Cracked the code on participation Built something others could learn from We’d love for you to be part of shaping (or even leading) a session. Drop your ideas below 👇 Comment with: Topics you want covered Questions you want answered Or sessions you’d be excited to lead We’re building MVP 2026 with you—so let’s make it the most valuable one yet.

    6 months agolast reply 6 months ago
    2
             
  • Blog banner
    • MarketingChevronRightIcon

    Spring Studio Marketing Guide 🚀

                                     

    We just published our Spring Studio Marketing Guide with the full lineup of seasonal campaigns from Valentine's Day through the July archive push. Quick highlights: All campaign dates and promo details for spring 2026 in one spot How marketing banners and pricing visibility impact conversion Reminder that you can edit campaigns to make quick adjustments when needed Best results come from attaching campaigns intentionally to the jobs that make sense—timely and relevant beats constant promotion. And don't forget your marketing banners and pricing visibility—they work together with emails to create a seamless experience that converts faster. For more bet practices checkout our Spring Marketing Prep Checklist . Questions? Reach out to your Marketing Strategist or email studiomarketing@captura.io

    Kelly Doherty (Captura)
    Kelly Doherty (Captura)Posted 8 months ago • Last reply 7 months ago
    2